Unlock Better Sleep: Navigating the Best Memorial Day Mattress and Bedding Deals of 2025

As the calendar pages turn and Memorial Day approaches, many of us are reminded not just of the unofficial start of summer, but also of the opportunity to refresh our homes, particularly our bedrooms. And when it comes to the bedroom, few things impact our daily lives as profoundly as the quality of our sleep. A great mattress and comfortable bedding aren't just luxuries; they are foundational elements for physical health, mental clarity, and overall well-being. Yet, investing in high-quality sleep essentials can often come with a significant price tag.

This is where Memorial Day sales shine. Historically, the period leading up to this holiday weekend has become one of the most anticipated times of the year for mattress and bedding retailers to offer substantial discounts. For consumers, it presents a golden opportunity to acquire premium sleep products that might otherwise be out of budget. Whether you're struggling with back pain, overheating at night, seeking organic alternatives, or simply looking to upgrade a worn-out sleep surface, the Memorial Day sales event is the time to act.

Drawing upon extensive testing and expert recommendations, we've compiled a guide to the most impactful Memorial Day mattress and bedding deals available in 2025. Our focus is on products that have been rigorously evaluated and come highly recommended, ensuring that you're not just getting a discount, but investing in proven quality that can genuinely enhance your sleep experience. From supportive mattresses designed to alleviate back discomfort to cooling sheets perfect for warmer nights and luxurious organic options, these deals cover a wide spectrum of needs and preferences.

All prices and discounts mentioned are based on queen size products unless otherwise specified and reflect the savings compared to the usual price we observe these items selling for. Note that some deals require specific codes or links to unlock the maximum savings.

Featured Memorial Day Sleep Deals

Before diving into the full list, here are some standout deals that offer exceptional value on highly-rated products:

• Avocado Green Mattress: A top choice for organic enthusiasts, offering significant savings with code HONOR15.
• Naturepedic EOS Classic Organic Mattress: Customizable firmness and organic materials, available at a great discount with code MEMORIAL20.
• Bear Elite Hybrid Mattress: Excellent support, particularly noted for back pain relief, offered at one of its best prices with code MD4TY.
• Cozy Earth Bamboo Sheet Set: Decadently soft bamboo sheets at a considerable discount using code WIRED.
• Slumber Cloud Performance Sheet Set: Our top pick for cooling sheets, available at a significant reduction.

Deep Dive: The Best Memorial Day Mattress Deals

A mattress is the cornerstone of a good night's sleep. The right one can provide the necessary support, pressure relief, and temperature regulation to help you wake up feeling refreshed and free from aches. Memorial Day sales offer a chance to invest in high-quality mattresses from reputable brands at reduced prices.

Avocado: Organic Luxury and Support

Avocado is synonymous with organic and natural mattresses. Their commitment to using materials like organic latex, wool, and cotton results in mattresses that are not only environmentally conscious but also provide robust support and pressure relief. The feel is often described as naturally responsive and firm, ideal for those who prefer sleeping "on" rather than "in" their mattress.

This Memorial Day, Avocado is offering tiered discounts:

• The flagship Avocado Green Mattress, known for its all-natural, handmade construction, is available for $1,784, a saving of $489, when you use code HONOR15. This mattress is a fantastic choice for those prioritizing organic materials and a supportive, slightly firmer feel.
• For a more budget-friendly organic option, the Avocado Eco Organic Hybrid Mattress is discounted to $1,259, saving you $110, with code HONOR10. It offers a blend of organic latex and coils for support at a more accessible price point.

Helix: Tailored Comfort and Our Favorite Mattress

Helix stands out for its personalized approach to sleep, offering a wide range of mattresses designed to cater to different sleep positions and preferences. They are so good, in fact, that one of their models holds the title of our favorite mattress overall. Their hybrid construction, combining coils and foam, provides a balance of support and comfort.

Helix's Memorial Day sale starts strong, but our exclusive code offers even deeper savings:

• The Helix Midnight Luxe, our favorite mattress, is available for $1,733, saving you $166, when you use our exclusive code WIRED27. This model is particularly popular with side sleepers and offers a balanced medium feel.
• For those needing extra back support, the Helix Twilight Luxe with ErgoAlign Layer is discounted to $1,915 ($183 off) with code WIRED27. The ErgoAlign layer is specifically designed to provide targeted support for spinal alignment.
• Beyond mattresses, Helix also makes excellent toppers. The Helix ErgoAlign Mattress Topper, great for adding back support to an existing mattress, is $364 ($135 off) with code WIRED27.

Purchases of Luxe or Elite mattresses also include a free sheet set and mattress protector, adding even more value.

Naturepedic: Certified Organic Sleep

Naturepedic is another leader in the organic mattress space, focusing on certified organic cotton, wool, and latex. Their mattresses are designed to be free from harmful chemicals, providing a clean and healthy sleep environment. A unique feature of some Naturepedic models, like the EOS Classic, is the ability to customize the firmness on each side of the bed, making it an excellent choice for couples with different preferences.

Naturepedic's site-wide sale offers a solid discount:

• The Naturepedic EOS Classic Organic Mattress, known for its traditional feel and customizable firmness, is $2,799 ($700 off) with code MEMORIAL20. This is a significant investment, but the organic certification and customization options justify the price for many.
• Beyond mattresses, Naturepedic also offers organic bedding. Their Organic Cotton Sateen Sheets & Pillowcases, described as super silky, are $223 ($56 off) with code MEMORIAL20.

Nolah: Pressure Relief and AirFoam Technology

Nolah is recognized for its proprietary AirFoam technology, designed to provide pressure relief that is superior to traditional memory foam while sleeping cooler. Their mattresses are often recommended for side sleepers and those seeking to alleviate hip and shoulder pain. The brand frequently runs sales, but the Memorial Day event offers enhanced savings.

This Memorial Day, Nolah is offering a generous discount plus extras:

• The Nolah Evolution 15” Mattress, highlighted as "the chosen one" for pressure relief and lower back support, is available for $1,333 ($291 off). You can get an additional $50 off with our exclusive code WIRED50, bringing the total savings to $341.
• To experience Nolah's signature AirFoam, the Nolah Signature Mattress is $1,119 ($131 off) with code WIRED50.

All Nolah mattress purchases during the sale also come with two free pillows, adding extra value to your purchase.

Brooklyn Bedding: Factory Direct Variety

Brooklyn Bedding manufactures a wide variety of mattresses directly in their Arizona factory, allowing them to offer diverse options at competitive prices. They are known for models that cater to specific needs, such as the Aurora Luxe Hybrid, which is designed for maximum cooling.

Brooklyn Bedding's Memorial Day sale offers a significant site-wide discount:

• The Brooklyn Bedding Signature Hybrid Mattress, offering customizable firmness options, is $932 ($400 off) with code MEMORIAL30. This is a popular choice for its versatility and value.
• For hot sleepers, the Brooklyn Bedding Aurora Luxe Hybrid Mattress, designed for maximum cooling, is $1,305 ($280 off) with code MEMORIAL30.
• If you prefer a softer, contouring feel in a hybrid, the Brooklyn Bedding Sedona Elite Hybrid Mattress, offering a soft, cool "hug" feel, is $1,679 ($720 off) with code MEMORIAL30.

The MEMORIAL30 code provides up to 30 percent off sitewide, making it a great time to explore their full range.

Birch: Organic Sister of Helix

Birch is the organic counterpart to Helix, focusing on natural and sustainable materials like organic cotton, wool, and latex. They are highly regarded for their commitment to eco-friendly practices and for producing some of our favorite organic sleep products, including our top-rated organic mattress and mattress topper.

Birch is running the same base sale as Helix, but our exclusive code provides a better discount:

• The Birch Luxe Natural Mattress, our top pick for an organic mattress, is $1,916 ($183 off) with code WIRED27. This mattress offers a luxurious feel with organic materials.
• A great organic option particularly suited for side sleepers is the Birch Natural Mattress, available for $1,362 ($137 off) with code WIRED27.
• Birch also makes our favorite mattress topper overall, the Birch Organic Plush Top Mattress Topper, discounted to $364 ($35 off) with code WIRED27. It's an excellent way to add organic comfort and pressure relief to your current mattress.

All Birch mattress purchases come with two free Eco-Rest Pillows.

Bear: Firm Support for Back Pain

Bear is known for its mattresses designed with athletes and active individuals in mind, often incorporating features aimed at recovery and support. They tend to offer firmer feels, which can be particularly beneficial for those suffering from back pain. Our reviewer, Nena Farrell, found the Bear Elite Hybrid significantly helped her back pain.

Bear's Memorial Day sale is one of their best, offering a deep discount:

• The Bear Elite Hybrid Mattress, a fantastic choice for back support and one of the firmest mattresses we've tested, is available for $1,456 ($136 off) with code MD4TY. This 40 percent discount is better than their usual offers.

Like Nolah, Bear is also including two free pillows with mattress purchases during this sale.

Saatva: Luxury and Targeted Support

Saatva is a direct-to-consumer luxury mattress company known for its innerspring, memory foam, and hybrid mattresses, often featuring targeted support zones and premium materials. They offer white-glove delivery, setting them apart from many bed-in-a-box brands. Saatva mattresses are designed to provide a supportive yet comfortable feel, catering to various sleep needs, including specific models for back and joint pain.

Saatva's Memorial Day sale offers a flat dollar amount off qualifying purchases:

• The popular Saatva Classic Mattress, their tried-and-true model with a supportive innerspring base and comfortable top layers, is $1,699 ($400 off) when you use the provided link.
• For sleepers with back and joint pain seeking soft support, the Saatva Rx Mattress is available for $2,999 ($400 off) via the exclusive link.
• If you prefer a softer, cushiony feel, the Saatva Contour5, designed for a soft experience, is $2,599 ($400 off) with the link.

The $400 discount applies to mattresses priced $1,000 or more, covering most of their popular models.

Leesa: Cooling and Comfort

Leesa offers a range of mattresses known for their comfortable foam layers and supportive bases. They have recently introduced "Chill" versions of some of their popular models, incorporating cooling technology into the cover to help regulate temperature throughout the night. These cooling mattresses are among our favorites for hot sleepers.

Leesa's Early Access Memorial Day Sale provides a significant discount without needing a code:

• The Leesa Sapira Chill, noted as great for problem sleepers and featuring cooling properties, is $1,584 ($114 off).
• For a medium-firm feel combined with cooling, the Leesa Legend Chill Hybrid is discounted to $2,059 ($180 off).

Select mattresses are 30 percent off, and purchases also include a free "sleep bundle" with two pillows and a microfiber sheet set.

Essentia: Organic Latex Specialists

Essentia is a Canadian brand specializing in organic latex mattresses. Their focus is on creating supportive and pressure-relieving sleep surfaces using natural materials. Organic latex is known for its durability, responsiveness, and natural cooling properties, making it a popular choice for those seeking an alternative to memory foam.

Essentia's Memorial Day sale offers a site-wide discount:

• The Essentia Tatami Organic Mattress, described as soft on the joints but supportive, is available for $2,576 ($859 off). This mattress is on our radar for its potential benefits for those with back pain.

The 25 percent off site-wide discount is applied automatically when you add items to your cart and includes a free gift with purchase.

Plank: For Firmness Aficionados

Plank, by Brooklyn Bedding, takes firmness to the extreme. This dual-sided mattress offers two distinct firmness levels: "firm" and "firmest." It's specifically designed for sleepers who prefer a very hard surface, which can be beneficial for promoting spinal alignment, particularly for stomach and back sleepers. WIRED reviewer Adrienne So famously described sleeping on her Plank mattress as being like sleeping on a wooden floor, in the best possible way for her firmness preference.

Plank is participating in the Brooklyn Bedding Memorial Day sale:

• The Plank Firm Mattress, offering extreme support, is $932 ($67 off) with code MEMORIAL30.

If you've struggled to find a mattress firm enough, the Plank is worth considering, especially with the 30 percent off discount.

Bedgear: Performance Sleep Gear

Bedgear focuses on creating "performance" sleep products, often incorporating technologies aimed at improving temperature regulation and support. They offer a range of mattresses and bedding designed to keep you cool and comfortable throughout the night. Bedgear makes both our favorite cooling mattress and our favorite cheap mattress.

Bedgear's Memorial Day sale offers tiered discounts on select models:

• The Bedgear H Performance Mattress, our top cooling mattress pick, is $1,799 ($200 off). Reviewer Molly Higgins praised its cooling cover and balanced support.
• For budget-conscious shoppers, the Bedgear S Performance Mattress, our favorite cheap mattress, is $749 ($50 off).

Discounts range from $50 to $300 off select mattress models, with no code required.

Enhance Your Comfort: Best Memorial Day Pillows and Sheets Deals

While a mattress is crucial, the right bedding and pillows can significantly elevate your sleep experience. Memorial Day sales extend beyond mattresses to offer great deals on sheets, pillows, comforters, and more. Upgrading these items can improve temperature regulation, add comfort, and even provide better support for your head and neck.

Cozy Earth: Decadent Bamboo Softness

Cozy Earth is renowned for its incredibly soft bamboo-based bedding. Their bamboo viscose fabric is exceptionally smooth, breathable, and temperature-regulating, making it a luxurious choice, especially for hot sleepers. We've tested numerous Cozy Earth products and have consistently been impressed by their softness and quality.

Cozy Earth's Memorial Day sale is enhanced by our exclusive code:

• The Cozy Earth Bamboo Sheet Set, our favorite splurge bamboo sheets, is available for $215 ($115 off) with code WIRED. This is a fantastic price for sheets of this quality.
• To complete the bamboo set, the Bamboo Viscose Comforter is $276 ($149 off) with code WIRED.
• Cozy Earth's softness extends to towels. The Windowpane Resort Towel is $52 ($28 off) with code WIRED.

Our code WIRED provides 35 percent off anything on Cozy Earth's site, a better deal than their standard Memorial Day offer.

Rough Linen: Durable and Breathable Linen

Rough Linen embraces the natural texture and durability of linen. While linen sheets can feel a bit stiff initially, they soften beautifully over time and are exceptionally breathable, making them ideal for warm climates or hot sleepers. They are also known for their longevity, representing a worthwhile investment.

Rough Linen is offering a discount on their popular sheet sets:

• Our favorite heavyweight linen, the Rough Linen Orkney Linen Sheet Set, is $490 ($50 off).
• We are currently testing their smoother option, the Rough Linen Smooth Linen Sheet Set, which is also on sale for $360 ($40 off).

These discounts of about 10 percent are notable as Rough Linen products are not frequently on sale.

Tuft & Needle: Soft Blends and Crisp Percale

Tuft & Needle offers a range of mattresses and bedding known for their comfort and value. They recently introduced a linen-cotton blend sheet set that provides the breathability and structure of linen with added softness, making it a great entry point for those new to linen bedding. They also offer classic options like crisp percale sheets made with high-quality Supima cotton.

Tuft & Needle's Memorial Day sale includes discounts on both bedding and mattresses:

• The Tuft & Needle Linen-Cotton Blend Sheet Set, a soft take on linen that even a linen-hating husband approved of, is $156 ($104 off).
• For a classic, crisp feel, the Tuft & Needle Classic Percale Sheet Set, made with Supima cotton for extra softness, is $108 ($72 off).

The sale offers 40 percent off select bedding and 20 percent off mattresses.

The Citizenry: Artisanal and Organic Bedding

The Citizenry stands out for its focus on artisanal craftsmanship and organic materials. They produce some of our favorite sheets, offering both soft yet breathable cotton percale and high-quality linen options at competitive prices for organic bedding. Their products are featured in the WIRED 101 list of top-rated gear.

The Citizenry's Memorial Day sale is a rare opportunity to save on their collection:

• The The Citizenry Organic Stonewashed Percale Sheet Set, our pick for the best soft-yet-crisp cotton percale sheets, is $151 ($38 off).
• Our favorite linen sheets overall, The Citizenry Organic Stonewashed Linen Sheet Set, are available for $239 ($60 off).

Everything on The Citizenry's site is 20 percent off, no code required, making it an excellent time to invest in their high-quality organic bedding.

Brooklinen: Popular Bedding Essentials

Brooklinen is a household name in the direct-to-consumer bedding market, offering a wide array of products from sheets and comforters to pillows and towels. They are known for their quality and comfort across various fabric types, including percale, sateen, and linen. Their products are consistently popular and frequently recommended.

Brooklinen's Memorial Day Sale offers a site-wide discount:

• Their Brooklinen Organic Cotton Core Sheet Set, a super crisp organic option, is $179 ($60 off).
• The Brooklinen Mid-Plush Down Pillow, our pick for the best down pillow, is $105 ($34 off).
• For a hotel-like down comforter experience, the Brooklinen All-Season Down Comforter is $299 ($101 off).

Everything on Brooklinen's site is 25 percent off during the sale.

Slumber Cloud: Advanced Cooling Technology

Slumber Cloud specializes in bedding designed to keep you cool, particularly beneficial as temperatures rise. They utilize a combination of Tencel lyocell and their patented fibers to create bedding that actively regulates temperature. These sheets are unlike anything else we've tried and are our top recommendation for cooling sheets.

Slumber Cloud's Memorial Day sale offers a significant discount on their cooling products:

• The Slumber Cloud Performance Sheet Set, our favorite cooling sheets, is available for $167 ($72 off).
• Their Slumber Cloud UltraCool Pillow Bundle, offering chilly and supportive pillows, is $111 ($47 off) for a pack of two.

The 30 percent off site-wide sale makes this an excellent time to invest in temperature-regulating bedding.

Coop Sleep Goods: Adjustable Pillows for Personalized Support

Coop Sleep Goods is known for its innovative adjustable pillows, allowing users to customize the fill level to achieve their preferred loft and firmness. They offer various shapes, including classic, crescent, and cut-out designs, catering to different sleep positions. Their pillows are highly recommended, including our top pick for side sleepers.

Coop Sleep Goods is offering a discount on their popular pillows:

• The Coop Sleep Goods Cool+ Adjustable Pillow (Cut Out), our favorite for side sleepers and hot sleepers, is $127 ($32 off).
• Their Coop Sleep Goods Original Adjustable Pillow, a fantastic memory foam option, is $79 ($20 off).

Both pillows are 20 percent off during the sale, making it a great time to find your perfect pillow.

Nuzzie: Weighted Blankets and Cooling Bamboo

Nuzzie is a smaller brand primarily known for its weighted blankets, but they also produce excellent cooling bamboo sheets. Their weighted blankets are designed to be lightweight and breathable, offering gentle pressure without overheating, especially with their Ice Knit cover. Their bamboo sheets are an affordable cooling option.

Nuzzie is running a spring sale that includes their popular items:

• The Nuzzie Forever Chill Bamboo Sheets, an affordable and cooling option, are $119 ($30 off) with code SPRING15.
• Their Nuzzie Ice Knit Weighted Blanket, a cooling and super soft weighted blanket, is $229 ($25 off) with code SPRING15.

Use code SPRING15 to get 15 percent off both sheets and weighted blankets.

Purple: Innovative Gel Grid Pillows

Purple is famous for its unique gel grid material, which provides a balance of support and pressure relief. This innovative material is used in their mattresses and also in their highly-rated pillows. Purple pillows are known for their bouncy feel and ability to stay cool.

Purple's early Memorial Day sale includes discounts on their popular pillows:

• Our favorite pillow overall, the Purple Freeform Pillow, which is incredibly lofty, bouncy, and fully adjustable, is $179 ($20 off).
• A similar option that is not adjustable but comes in multiple sizes is the Purple Harmony Pillow, also on sale for $179 ($20 off).

If you're curious about the unique feel of the Purple grid, these pillows are a great way to try it out at a discounted price.

Buffy: Eco-Friendly and Cooling Bedding

Buffy is known for its eco-friendly bedding, often using materials like eucalyptus fibers and recycled plastic bottles. Their products are designed to be soft, breathable, and comfortable, particularly for hot sleepers. While Buffy often has sales, their bedding is consistently impressive and worth considering even outside of major events.

Buffy's current sale includes discounts on some of their best products:

• The Buffy Supima Cotton Sheet Set, one of our favorite lightweight and soft sheet sets, is $156 ($39 off).
• Their Buffy Cloud Pillow, a fantastic down alternative pillow made from recycled bottles, is available for a great price at $40 ($10 off).
• For super silky sheets made from eucalyptus, the Buffy Breeze Sheet Set is $160 ($40 off).

Buffy's gear is currently 20 percent off as part of their spring sale.

Choosing the Right Sleep Products During Memorial Day Sales

With so many deals available, navigating the Memorial Day sales can feel overwhelming. Here are a few tips to help you make the best choices for your sleep needs:

Assess Your Current Sleep Setup

Before you start shopping, take stock of what you currently have and what's not working. Is your mattress sagging? Do you wake up hot? Do you experience back or neck pain? Identifying your specific issues will help you narrow down the options and focus on products designed to address those problems.

Understand Mattress Types and Firmness

Mattresses come in various types, each offering different feels and benefits:

• **Innerspring:** Traditional feel with coil support.
• **Memory Foam:** Contours closely to the body, offering pressure relief. Can sometimes trap heat.
• **Latex:** Responsive, durable, and naturally cooling. Can be organic.
• **Hybrid:** Combines coils with foam or latex layers, aiming for a balance of support and comfort.

Firmness is subjective but generally categorized as soft, medium, and firm. Your ideal firmness depends on your sleep position and body weight. Side sleepers often prefer softer to medium-firm mattresses for pressure relief, while back and stomach sleepers typically need medium-firm to firm options for spinal alignment.

Consider Your Sleeping Temperature

If you tend to overheat at night, look for mattresses and bedding with cooling features. This can include gel-infused foams, breathable covers (like those made from Tencel lyocell or bamboo), or mattress constructions that promote airflow (like hybrids or innersprings). Brands like Leesa (Chill models), Bedgear, Slumber Cloud, Cozy Earth, and Buffy offer excellent cooling options.

Don't Forget Bedding and Pillows

High-quality sheets and pillows are just as important as a good mattress. Consider the material of your sheets based on your temperature preference and desired feel (cotton percale for crispness, sateen for smoothness, linen or bamboo for breathability and cooling). Choose a pillow that supports your head and neck alignment based on your sleep position (side sleepers often need higher loft, stomach sleepers lower, and back sleepers somewhere in between). Adjustable pillows, like those from Coop Sleep Goods or Purple, offer versatility.

Leverage Trial Periods and Warranties

Most online mattress and bedding companies offer generous trial periods, allowing you to test the products in your own home. This is crucial for ensuring the product is the right fit for you. Also, check the warranty details before purchasing.

Pay Attention to Codes and Links

As highlighted in the deals above, many Memorial Day discounts require specific codes or using exclusive links. Double-check that you've applied the discount correctly before completing your purchase to ensure you get the best possible price.

Conclusion

Memorial Day 2025 presents a significant opportunity to invest in your sleep health without paying full price. The sales highlighted here feature highly-rated, WIRED-tested products from reputable brands, covering a wide range of needs and preferences. Whether you're in the market for a new mattress to alleviate back pain, cooling sheets to beat the heat, or luxurious organic bedding, there's likely a deal that's perfect for you.

Upgrading your sleep environment can have a profound positive impact on your energy levels, mood, and overall health. By taking advantage of these Memorial Day sales, you can make a smart investment in your well-being. Don't miss out on the chance to transform your bedroom into a sanctuary for rest and rejuvenation.